A brand inspired.....
LowerCali Movements CEO Jacob Wallis, was inspired to create this movement due to a
series of events that took place in his life. His son, Izaiah, 10 months, was struck by a drunk driver,
from that incident on Izaiah, and his family's life were changed forever. We as a team have challenged
ourselves to spread awareness of the consequences of Drinking and Driving, thus allowing us to
As a team we've come to the conclusion that the best way to spread this
movement is through our clothing.
When people see our brands logo we expect our customers to relate it to our
cause, to explain to people that LowerCali is brand that is dedicated to make
the world a much safer place, one t-shirt, one hat, one sticker, one piece of
clothing at a time, because the bigger the movement the better the awareness,
and THAT is our ultimate goal on our LowerCali Team.